In the 1940’s Psychologists, Fritz Heider and Marianne Simmel made a simple animated film. They asked people to watch the film and describe what they saw happening. It was a video with random moving shapes, but what people saw a powerful story.
They reported seeing a story of a large triangle bullying the small triangle and the circle steps in and saves the day, causing the large triangle to become angry and destroy the walls.
How did people see a story from a 90-second clip of random moving shapes? The human brain was created for STORY.
Here’s the video to watch and see what you think:
[ctt template=”9″ link=”0Sudc” via=”yes” ]There is power in the story we are telling the world.[/ctt]
What did you see?